Facebook Paid Advertising Agency | Xpertech — USA, Canada & Worldwide
🌍 Worldwide
🇺🇸 USA
🇨🇦 Canada
Facebook Paid Advertising Agency — Xpertech

The Facebook Paid Advertising Agency That Turns Scrollers Into Real Paying Customers.

As a dedicated Facebook paid advertising agency serving USA, Canada & worldwide businesses, Xpertech builds and manages Meta ad campaigns that reach the right people, with the right message, at the right time — across Facebook, Instagram, Reels, Messenger, and Audience Network.

Facebook & Instagram managed
USA, Canada & worldwide targeting
Meta policy compliant
No lock-in contracts
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META ADS MANAGER — CAMPAIGN DASHBOARD
LIVE
$1.47
Avg. CPM
↓ -22%
3.8%
CTR
↑ +1.4%
428
Leads
↑ +34%
$9.20
Cost/Lead
↓ -19%
Active Ad Sets — USA, Canada & worldwide
💲
FB Feed — Local Services USA
$318
4.2x
IG Feed — E-Commerce Canada
$241
5.1x
🎥
Reels — Brand Awareness
$188
3.7x
📋
Lead Ads — B2B USA
$127
6.8x
💬
Messenger — Retargeting
$96
3.1x
Audience Targeting Active
📍 USA + Canada
👤 25–54 years
Businesses Owners
Online Purchasers
Lookalike 2%
Home Services
Engaged Shoppers
Custom — Website
🎯
Precise Targeting
Interest, behavior & lookalike
💰
Ad Spend Direct to Meta
You control your budget
3.07B
Monthly Facebook Users
6+
Ad Formats Managed
2geo
USA, Canada & worldwide Targeting
15+
Years Digital Experience
Facebook Paid Advertising Agency For Every Business

We Run Facebook Ads For Every Kind Of Business

As a full-service Facebook paid advertising agency, Xpertech builds campaigns for businesses of every size and sector — from local service providers to national e-commerce brands across the USA, Canada & worldwide.

🏠
Local Service Businesses

Plumbers, HVAC, electricians, cleaning services — hyper-local Facebook ads targeting homeowners in your exact service ZIP codes or radius.

🛍️
E-Commerce & Retail

Dynamic product ads, catalog campaigns, and Instagram Shopping — driving purchases directly from Facebook and Instagram feeds.

💼
B2B & Professional Services

Lead generation campaigns targeting business owners, decision-makers, and professionals — using Facebook's job title and industry filters.

🏥
Healthcare & Wellness

Policy-compliant healthcare advertising for clinics, dental practices, wellness brands — following Meta's health-related advertising restrictions.

🎓
Education & Coaching

Lead ads and video campaigns for online courses, coaching programs, and educational institutions — targeting learners by interest and behavior.

🏗️
Real Estate & Construction

Lead generation ads for agents, brokers, and contractors — targeting buyers, sellers, and homeowners in specific ZIP codes, cities, or regions.

🍽️
Restaurants & Food

Reach hungry customers in your delivery zone or neighborhood — with video, carousel, and offer ads that drive visits, orders, and reservations.

🛒
Consumer Brands

Brand awareness and conversion campaigns for consumer product brands looking to build audiences, retarget website visitors, and drive online sales.

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Xpertech — Facebook Paid Advertising Agency
USA, Canada & worldwide — Full Meta Ads Management
📘
Facebook Feed
📷
Instagram
🎬
Reels
💬
Messenger
📋
Lead Ads
🌐
Audience Net
Free Meta Ads audit before work begins
Meta Pixel setup & event tracking
Custom & Lookalike audience creation
Ad creative strategy & copywriting
Monthly reports — all campaign metrics
3.07B
Monthly active
Facebook users*
2geo
USA, Canada & worldwide
targeted campaigns
Facebook Paid Advertising Agency

A Facebook Paid Advertising Agency That Builds Campaigns Around Your Customers — Not Templates.

What is a Facebook Paid Advertising Agency?

A Facebook paid advertising agency is a professional service that plans, creates, manages, and optimizes paid ad campaigns on Facebook and Instagram (Meta platforms) on your behalf — including audience research, creative development, A/B testing, budget management, and performance reporting, with the goal of generating leads, sales, or brand growth for your business.

Facebook and Instagram together reach over 3 billion people monthly. But reach alone means nothing. The difference between wasted ad spend and profitable campaigns comes down to audience precision, creative quality, and continuous data-driven optimization — which is exactly what Xpertech delivers as your Facebook paid advertising agency.

"Facebook Ads without proper audience targeting, creative testing, and pixel tracking is just paying for noise. As a Facebook paid advertising agency, we turn that noise into measurable business outcomes."
— Xpertech Solution LLC
Facebook Pixel + Conversions API installed before launch
Custom audiences built from your own customer data
Ad spend paid directly to Meta — no markup from Xpertech
Get a Free Audit →
Ad Formats We Manage

Every Meta Ad Format. One Facebook Paid Advertising Agency.

Different goals require different ad formats. Xpertech selects and manages the right Meta ad types for your objective — whether that's awareness, lead generation, or direct sales.

📘
Facebook Feed Ads
Facebook Feed & Stories Ads

Image and video ads appearing in the Facebook News Feed and Stories — the highest-reach placement on the platform. Ideal for brand awareness, lead generation, and driving website traffic for businesses targeting USA, Canada & worldwide audiences.

📷
Instagram Ads
Instagram Feed & Stories Ads

Visually driven ads on Instagram Feed, Stories, and Explore — the dominant platform for product discovery, lifestyle brands, e-commerce, and businesses targeting audiences aged 18–44 in the USA, Canada & worldwide who engage through visual content.

🎬
Reels Ads
Facebook & Instagram Reels Ads

Short-form video ads served between organic Reels on both Facebook and Instagram — the fastest-growing ad placement on Meta with lower CPMs and high engagement rates. Xpertech creates Reels ad strategies for businesses looking to reach younger demographics cost-effectively.

💬
Messenger Ads
Messenger & Click-to-Message Ads

Ads that open a Messenger conversation when clicked — ideal for businesses where customer enquiries require a conversation before a purchase. Drive direct message conversations from your target audience in the USA, Canada & worldwide directly to your inbox.

📋
Lead Generation Ads
Facebook Lead Generation Ads

Instant lead capture forms that open within Facebook and Instagram — removing the barrier of a website visit. When someone clicks your ad, a pre-filled form appears with their Facebook profile data. Used by B2B companies, service businesses, and real estate agencies across the USA, Canada & worldwide to generate qualified leads at scale.

🔄
Retargeting
Retargeting & Dynamic Ads

Re-engage people who visited your website, viewed your products, or interacted with your Facebook Page — but didn't convert. Dynamic Ads automatically show the exact products or services each person viewed, using your Meta Pixel data to serve hyper-relevant ads at the lowest possible cost per conversion.

Full-Funnel Facebook Ad Strategy

We Build Campaigns For Every Stage Of Your Customer's Journey

Profitable Facebook advertising isn't one campaign — it's a strategy that moves people from awareness to interest to action. Xpertech manages all three stages for USA, Canada & worldwide audiences.

1
Top of Funnel — Awareness

Reach cold audiences in the USA, Canada & worldwide who don't know your business yet. Build brand recognition through video views, page engagement, and reach campaigns targeting your ideal customer profile by demographics, interests, and behaviors.

Video Ads
Reels
Brand Awareness
Reach Campaigns
2
Middle of Funnel — Consideration

Move warm audiences from interest to intent. Drive website traffic, generate leads through instant forms, and nurture prospects with educational content — targeting people who've engaged with your brand but haven't taken action yet.

Traffic Ads
Lead Ads
Engagement
Messenger Ads
3
Bottom of Funnel — Conversion

Convert warm prospects and re-engage website visitors who didn't complete a purchase or enquiry. Retargeting, dynamic product ads, and conversion-optimized campaigns built around your highest-intent audiences.

Retargeting
Dynamic Ads
Lookalike
Conversion Ads
Facebook Paid Advertising Agency — USA, Canada & worldwide

Facebook Ad Campaigns Built Specifically For USA, Canada & worldwide Markets

Every audience, every ad, every dollar — structured for the unique behaviors, regulations, and market conditions of the United States and Canada.

🇺🇸
United States
City, state, ZIP code, DMA, and radius targeting
National and state-level audience targeting across all 50 states
ZIP code and radius targeting for local service businesses
DMA (Designated Market Area) targeting for regional brands
US-specific interest and demographic targeting layers
Lookalike audiences built from US customer data
Housing, employment & credit ad compliance — Special Ad Categories
All 50 StatesLocal ZIPDMARadiusNational
🇨🇦
Canada
Province, city, FSA, and bilingual EN/FR campaigns
National Canadian campaigns or by province (ON, BC, AB, QC, etc.)
City-level targeting — Toronto, Vancouver, Calgary, Montreal, Ottawa
Bilingual ad sets — English and French for Quebec audiences
CASL-compliant messaging and data handling for Canadian leads
Canadian-specific creative — cultural relevance, CAD pricing
Lookalike audiences built from Canadian customer data
All ProvincesCity-LevelEN/FR BilingualCASL Compliant
Meta Advertising Policy Compliance

Every Campaign We Run Is Fully Meta Policy Compliant.

As a responsible Facebook paid advertising agency, Xpertech builds every campaign within Meta's strict advertising policies — protecting your ad account and your brand.

Honest & Accurate Ad Copy

All ad text, headlines, and descriptions are factual, accurate, and relevant to the landing page. We never use misleading before/after claims, unrealistic promises, or prohibited persuasion tactics that violate Meta's Advertising Standards.

🔒
Landing Page Compliance

Landing pages must align with ad content, include a clear privacy policy, and not employ pop-up traps or deceptive layouts. Xpertech audits your landing pages for Meta policy compliance before any campaign launches.

⚖️
Special Ad Categories

Housing, employment, credit, and social issue ads are subject to stricter Meta targeting restrictions. Xpertech correctly classifies and configures Special Ad Category campaigns — avoiding account restriction while staying compliant.

🚫
Prohibited Content Avoidance

We never run ads that violate Meta's prohibited content list — including misleading health claims, discriminatory targeting, adult content, or banned product categories. Compliance review is part of every campaign build.

🖼️
Creative Policy Standards

All ad images and videos comply with Meta's creative standards — no excessive text in images, no sensationalized content, no before/after imagery for restricted categories, and no impersonation of trusted brands or people.

💳
Ad Spend Direct to Meta

Your advertising budget is billed directly by Meta to your own payment method — Xpertech never handles your ad spend. You retain full account ownership and billing visibility at all times.

Why Choose Xpertech

Why Choose Xpertech As Your Facebook Paid Advertising Agency?

With 15+ years of digital marketing experience, Xpertech delivers Facebook paid advertising that actually moves the needle — not vanity metrics, not inflated reach numbers, but real leads and real revenue for USA, Canada & worldwide businesses.

Get a Free Ads Audit
📞 Speak To A Facebook Ads Specialist
+1 (855) 477-0072
Mon–Fri, 9 AM–6 PM EST
🎯
Audience-First Strategy

As your Facebook paid advertising agency, we start with your audience — not your ad budget. We research who your ideal customers are, where they are in the USA or Canada, what they care about, and how to reach them at the lowest cost per result.

🖼️
Creative That Stops the Scroll

Ads compete for attention in a millisecond. Xpertech writes ad copy and creative briefs designed to stop the scroll — using hooks, social proof, and clear value propositions that match the intent of each funnel stage.

📊
Meta Pixel + Conversions API Tracking

We install and configure both Meta Pixel and Conversions API before any campaign launches — ensuring your data is accurate even with iOS privacy changes. No tracking = no optimization. We never skip this step.

🔬
Structured A/B Testing

We systematically test audiences, creatives, ad formats, copy, and placements — isolating what's working and scaling it, while cutting what isn't. Every optimization is data-driven, not based on opinion.

📋
Plain-Language Monthly Reports

Monthly reports cover reach, impressions, clicks, leads, cost per result, ROAS, and audience insights — written in plain language that tells you what the numbers mean for your business, not just what they are.

How We Work

From Audit To Live Facebook Campaigns In 5 Steps

1
Free Ads Audit

Audit your existing Meta ad account — identifying wasted spend, disapproved ads, pixel issues, underperforming audiences, and campaign structure problems — and deliver a clear action plan.

2
Strategy & Audience

Build audience strategy — cold interest-based audiences, custom audiences from your customer data, and lookalike audiences for the USA, Canada & worldwide — mapped to a full-funnel campaign structure.

3
Creative & Copy

Write ad copy and creative briefs for each funnel stage — scroll-stopping hooks, benefit-led descriptions, and clear CTAs — ready for design or brief to your creative team.

4
Launch & Track

Campaigns go live with Pixel + Conversions API tracking active. We monitor daily — responding to early signals, preventing budget waste, and allowing Meta's learning phase to complete without interference.

5
Test, Scale & Report

Systematic A/B testing, audience expansion, budget scaling on winners, and monthly reporting — with clear insights on what's driving results and the roadmap for the next month.

Facebook Paid Advertising Agency Pricing

Transparent Management Fees. Ad Spend Paid Direct to Meta.

Xpertech charges a flat monthly management fee only. Your advertising budget is paid directly by you to Meta — never through Xpertech.

Starter
Starter Plan
Recommended ad spend: $500–$1,500/month

For businesses worldwide launching their first Meta ad campaigns

Mgmt fee$399/month
  • Free Meta Ads audit (one-time)
  • Business Manager & Pixel setup
  • 1 campaign objective
  • Audience research & targeting
  • Ad copywriting — 3 variations
  • Geo-targeting — USA or Canada
  • Monthly performance report
  • Cancel anytime — no lock-in
Get Started
Most Popular
Growth
Growth Plan
Recommended ad spend: $1,500–$5,000/month

For businesses ready to scale across multiple placements and audiences

Mgmt fee$799/month
  • Everything in Starter
  • Full-funnel campaign strategy (TOF/MOF/BOF)
  • USA + Canada dual geo-targeting
  • Facebook + Instagram + Reels placements
  • Custom & Lookalike audience creation
  • Retargeting campaigns setup
  • Conversions API tracking setup
  • A/B testing — creative & audiences
  • Detailed monthly analytics report
  • Cancel anytime — no lock-in
Get Started — Most Popular
Authority
Authority Plan
Recommended ad spend: $5,000+/month

Full-service Facebook paid advertising agency management for high-growth businesses

Mgmt fee$1,499/month
  • Everything in Growth
  • All Meta placements — FB, IG, Reels, Messenger, Audience Network
  • Lead Ads + CRM integration
  • Dynamic product ads (catalogue)
  • Bilingual campaigns EN/FR (Canada)
  • Advanced audience segmentation & suppression lists
  • Creative strategy briefs each month
  • Dedicated Meta ads strategist
  • Weekly performance check-in
  • Cancel anytime — no lock-in
Get Started
⚠️ Important — Ad Spend Is Separate From Management Fees

The prices above are Xpertech's management fees only. Your Facebook and Instagram advertising budget is billed directly by Meta Platforms Inc. to your own payment method — Xpertech never handles or charges a percentage of your ad spend. No specific results — including reach, leads, conversions, or ROAS — are guaranteed. Performance depends on creative quality, audience selection, offer, competition, Meta's algorithm, and market conditions beyond our control.

All plans are month-to-month. No annual contract required. Cancel with 7 days written notice. Facebook, Instagram, Meta, Messenger, and Reels are trademarks of Meta Platforms Inc. Xpertech Solution LLC is an independent advertising management service provider not affiliated with Meta Platforms Inc.

Common Questions

Facebook Paid Advertising Agency — Questions We Hear Most

Have a question specific to your business type or industry? Submit your enquiry and we'll respond within a few hours.

Get a Free Ads Audit →
📞 Call Us Today
+1 (855) 477-0072
Mon–Fri, 9 AM–6 PM EST
What is a Facebook paid advertising agency?
A Facebook paid advertising agency is a professional service that plans, creates, manages, and optimizes paid ad campaigns on Facebook and Instagram (Meta platforms) on behalf of businesses. This includes audience research, creative strategy, campaign setup, A/B testing, conversion tracking, budget management, and monthly performance reporting — all with the goal of generating leads, sales, or brand growth for your business in the USA, Canada & worldwide.
Do you run Facebook ads for businesses in both USA, Canada & worldwide?
Yes. Xpertech is a Facebook paid advertising agency serving businesses globally. All campaigns are geo-targeted using Meta's location targeting tools — by country, state, province, city, ZIP code, or radius. Canadian campaigns can include bilingual English and French ad sets for Quebec targeting. All Canadian campaigns are structured to comply with CASL regulations regarding lead generation and commercial messaging.
What types of Facebook and Instagram ads do you manage?
Xpertech manages Facebook Feed Ads, Instagram Feed Ads, Facebook and Instagram Stories Ads, Reels Ads, Facebook Lead Generation Ads, Messenger Ads, Carousel Ads, Dynamic Product Ads, Collection Ads, and Audience Network Ads — selecting the right format based on your business objectives, target audience, and budget.
Is ad spend included in your management fee?
No. The Xpertech management fee covers campaign strategy, ad creation, audience setup, ongoing optimization, and monthly reporting only. Your advertising budget is paid directly by you to Meta through your own Meta Ads Manager account. Xpertech never handles your ad spend or charges a percentage of it. You have full visibility and control of your billing at all times.
Can you guarantee results from Facebook advertising?
No specific results — including reach, clicks, leads, purchases, or ROAS — can be guaranteed in Facebook advertising. Performance depends on your offer, creative quality, audience size, competition, Meta's algorithm, and market conditions — many of which are outside our direct control. As your Facebook paid advertising agency, Xpertech focuses on continuous testing, audience optimization, and data-driven decisions to maximize the return on your ad spend over time.
How long does it take to see results from Facebook Ads?
Facebook Ads can begin generating impressions and clicks within hours of launch. Conversion campaigns typically enter Meta's learning phase within the first 7 days and reach stable performance in 2–4 weeks. We recommend evaluating performance after a minimum of 4 weeks and a budget of at least $500 to accumulate sufficient data for meaningful optimization. Lead generation campaigns often show measurable results faster than e-commerce campaigns.
Do I need a Facebook Business Page to run ads?
Yes. To run Facebook and Instagram ads, you need a Facebook Business Page and a Meta Business Manager account. Xpertech assists with Business Manager setup, Page configuration, Meta Pixel installation, Conversions API setup, and ad account structure as part of our onboarding process — at no additional cost on any plan.
Get a Free Meta Ads Audit

Work With A Facebook Paid Advertising Agency That Focuses On Your Results.

Tell us about your business and current Meta Ads situation — we'll audit your account and respond with a clear plan to improve performance across Facebook and Instagram.

📞
Call or Text

+1 (855) 477-0072
Mon–Fri, 9 AM–6 PM EST

🇺🇸
Based In USA

Stockton, CA 95219
Serving USA, Canada & worldwide businesses

Business Hours

Monday – Friday: 9 AM – 6 PM EST

Request a Free Facebook Ads Audit
As your Facebook paid advertising agency, we start by understanding your current situation — then show you exactly how to improve it.
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Business Email
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Monthly Ad Budget
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Your Business & Facebook Ads Goals

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